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Rogers' Five Factors Of Diffusion Of Innovation Theory Vector Illustration


Rogers' Five Factors of Diffusion of Innovation Theory vector illustration Stock Photo
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Rogers' Five Factors of Diffusion of Innovation Theory vector illustration #259200624
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Rogers' Diffusion of Innovation Theory seeks to explain how new ideas or innovations (such as the HHK) are adopted, and this theory proposes that there are five attributes of an innovation that affect adoption: (1) relative advantage, (2) compatibility, (3) complexity, (4) trialability, and (5), observability