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Title
Pacific Southwest Airlines Flight Attendants model new Uniform . Taken on March 3 , 1983 #290468951
Description
With its low fares and friendly service, and distinctive orange, red, and white planes complete with a beaming smile, PSA was immediately recognizable to those living on the West Coast. Kenny Friedkin, the founder of PSA, started in 1949 with one leased DC-3 and expanded his fleet to serve millions of passengers each year. Although PSA is no longer in operation, its successful business model of low-priced, efficient service was copied by other airlines and today is considered the norm.
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